

TRAINING COURSES
*** OVER THE 2025 SUMMER HOLIDAYS WE WILL BE RUNNING AN ONLINE SUMMER CAMP FOR PEOPLE LOOKING TO IMPROVE ADMISSIONS MARKETING WITHIN THEIR SCHOOL OR TRUST. THESE ARE HALF-DAY (£175) OR FULL-DAY (£295) COURSES. THE PRICE IS THE SAME REGARDLESS OF HOW MANY PEOPLE FROM AN ORGANISATION ARE ON THE COURSE. THESE ARE HELD ON A DAY TO SUIT YOU AND CAN BE BOOKED BY CONTACTING US DIRECTLY. THE COURSES COVER THE AREAS SET OUT BELOW. THE FULL-DAY COURSE ALLOWS TIME TO WORK ON BESPOKE SOLUTIONS FOR SCHOOLS AND TRUSTS. ***
We run training courses that give individuals the tools and insights to RAISE PUPIL ADMISSIONS and improve TEACHER RECRUITMENT.
Areas covered in the courses include:
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The fundamentals of marketing
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Resource-appropriate approaches for state schools
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Changing the way schools think about websites
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Understanding the opportunities and limitations of social media
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The extent of the crisis (the birth rate time bomb/the teacher recruitment emergency)
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The potential of AI
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The role of traditional media
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Identifying audiences and creating messages
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The customer care funnel
The courses are appropriate for anyone responsible for marketing in state schools – both in primary and secondary settings.
These courses are either online or in person.
Online courses are available to book via Eventbrite.
In-person courses are usually delivered through teaching school hubs or for larger MATs.
If you are from a teaching school hub or larger MAT and would like us to deliver a course on your behalf, then please EMAIL US.